ABOUT
My title says marketing. My work has been product.
I’m the Marketing Team Lead at Learner Mobile, a mobile-first training platform for frontline teams in retail, auto services, hospitality, and health and wellness. Over three years I built the company’s first website, redesigned the software’s UX, designed training experiences for BSN Sports, Dillard’s, and Lifespace, and led the website relaunch from 5 pages to 46.
That work kept me close to the people who use the product: field reps, store managers, and the admins who train them. It taught me to start with someone’s real day, not the feature list.
Through my MBA from SMU Cox, I sharpened my strategic thinking to complement my marketing experience. Now I want to do this work with a product title: find the right problem, align the people around it, and ship the decision.
MY PATH
How I got to product.
Brand and design
Built Learner Mobile’s first website and brand foundations.
UX
Redesigned the software’s UX for learners and admins.
Enterprise onboarding
Designed training for BSN Sports, Dillard’s, and Lifespace.
MBA, SMU Cox
Strategy, entrepreneurship, and management. Forte Fellow.
Go-to-market
Led the 46-page relaunch and the growth strategy leadership adopted.
WHAT I’M LOOKING FOR
An APM role with a product strategy focus, on a team building for real people at scale.
I’m at my best in the messy early stage: sizing the market, talking to users, and turning what I learn into a roadmap people agree on.
Based in
Dallas, TX
Education
MBA, SMU Cox
Fellowship
Forte Fellow
Award
Brandon Hall Silver, 2025
Experience
B2B SaaS, design and GTM
RECOGNITION
Wins and credentials.
1st
SMU Cox War Game
Represented British Airways against five airline teams, judged by faculty and industry leaders.
Read the case study →
Winner
Leadership in the Age of AI
Final competition, with an AI strategy for Adobe.
Silver
Brandon Hall Group
Industry award for the Learner Mobile platform.
Read the case study →
3rd
PepsiCo Case Competition
Market expansion strategy for Doritos Dinamitas.
4th
SMU Cox Pitch Competition
TasteTest, a functional beverage subscription startup.
Read the case study →
Fellow
Forté Foundation
Forté Fellow, SMU Cox MBA.
CERTIFICATIONS
Certified ScrumMaster (CSM)
Scrum Alliance
Creating and Sustaining a Service Culture
Disney Institute
Leadership, Strategic Vision, Collaboration, Cultural Intelligence
SMU Business Leadership Center
Management By The Numbers
MBTN
Google Data Analytics
Coursera
UX Design
CareerFoundry
OUTSIDE WORK
A few things that keep me going.
I like my people
Macau with friends. Most good ideas start with good company.
I like to travel
Tokyo, Macau, and wherever the next ticket goes.
I like being on the water
Paddleboarding any chance I get.
I like to win
My team won the final competition in our Leadership in the Age of AI class with an AI strategy for Adobe.
LET’S TALK
Building for real people
at scale?
I’m looking for an Associate Product Manager role on a team like yours. LinkedIn is the fastest way to reach me.
ABOUT
My title says marketing. My work has been product.
I’m the Marketing Team Lead at Learner Mobile, a mobile-first training platform for frontline teams in retail, auto services, hospitality, and health and wellness. Over three years I built the company’s first website, redesigned the software’s UX, designed training experiences for BSN Sports, Dillard’s, and Lifespace, and led the website relaunch from 5 pages to 46.
That work kept me close to the people who use the product: field reps, store managers, and the admins who train them. It taught me to start with someone’s real day, not the feature list.
Through my MBA from SMU Cox, I sharpened my strategic thinking to complement my marketing experience. Now I want to do this work with a product title: find the right problem, align the people around it, and ship the decision.
MY PATH
How I got to product.
Brand and design
Built Learner Mobile’s first website and brand foundations.
UX
Redesigned the software’s UX for learners and admins.
Enterprise onboarding
Designed training for BSN Sports, Dillard’s, and Lifespace.
MBA, SMU Cox
Strategy, entrepreneurship, and management. Forte Fellow.
Go-to-market
Led the 46-page relaunch and the growth strategy leadership adopted.
WHAT I’M LOOKING FOR
An APM role with a product strategy focus, on a team building for real people at scale.
I’m at my best in the messy early stage: sizing the market, talking to users, and turning what I learn into a roadmap people agree on.
Based in
Dallas, TX
Education
MBA, SMU Cox
Fellowship
Forte Fellow
Award
Brandon Hall Silver, 2025
Experience
B2B SaaS, design and GTM
RECOGNITION
Wins and credentials.
1st
SMU Cox War Game
Represented British Airways against five airline teams, judged by faculty and industry leaders.
Read the case study →
Winner
Leadership in the Age of AI
Final competition, with an AI strategy for Adobe.
Silver
Brandon Hall Group
Industry award for the Learner Mobile platform.
Read the case study →
3rd
PepsiCo Case Competition
Market expansion strategy for Doritos Dinamitas.
4th
SMU Cox Pitch Competition
TasteTest, a functional beverage subscription startup.
Read the case study →
Fellow
Forté Foundation
Forté Fellow, SMU Cox MBA.
CERTIFICATIONS
Certified ScrumMaster (CSM)
Scrum Alliance
Creating and Sustaining a Service Culture
Disney Institute
Leadership, Strategic Vision, Collaboration, Cultural Intelligence
SMU Business Leadership Center
Management By The Numbers
MBTN
Google Data Analytics
Coursera
UX Design
CareerFoundry
OUTSIDE WORK
A few things that keep me going.
I like my people
Macau with friends. Most good ideas start with good company.
I like to travel
Tokyo, Macau, and wherever the next ticket goes.
I like being on the water
Paddleboarding any chance I get.
I like to win
My team won the final competition in our Leadership in the Age of AI class with an AI strategy for Adobe.
LET’S TALK
Building for real people
at scale?
I’m looking for an Associate Product Manager role on a team like yours. LinkedIn is the fastest way to reach me.
ABOUT
My title says marketing. My work has been product.
I’m the Marketing Team Lead at Learner Mobile, a mobile-first training platform for frontline teams in retail, auto services, hospitality, and health and wellness. Over three years I built the company’s first website, redesigned the software’s UX, designed training experiences for BSN Sports, Dillard’s, and Lifespace, and led the website relaunch from 5 pages to 46.
That work kept me close to the people who use the product: field reps, store managers, and the admins who train them. It taught me to start with someone’s real day, not the feature list.
Through my MBA from SMU Cox, I sharpened my strategic thinking to complement my marketing experience. Now I want to do this work with a product title: find the right problem, align the people around it, and ship the decision.
MY PATH
How I got to product.
Brand and design
Built Learner Mobile’s first website and brand foundations.
UX
Redesigned the software’s UX for learners and admins.
Enterprise onboarding
Designed training for BSN Sports, Dillard’s, and Lifespace.
MBA, SMU Cox
Strategy, entrepreneurship, and management. Forte Fellow.
Go-to-market
Led the 46-page relaunch and the growth strategy leadership adopted.
WHAT I’M LOOKING FOR
An APM role with a product strategy focus, on a team building for real people at scale.
I’m at my best in the messy early stage: sizing the market, talking to users, and turning what I learn into a roadmap people agree on.
Based in
Dallas, TX
Education
MBA, SMU Cox
Fellowship
Forte Fellow
Award
Brandon Hall Silver, 2025
Experience
B2B SaaS, design and GTM
RECOGNITION
Wins and credentials.
1st
SMU Cox War Game
Represented British Airways against five airline teams, judged by faculty and industry leaders.
Read the case study →
Winner
Leadership in the Age of AI
Final competition, with an AI strategy for Adobe.
Silver
Brandon Hall Group
Industry award for the Learner Mobile platform.
Read the case study →
3rd
PepsiCo Case Competition
Market expansion strategy for Doritos Dinamitas.
4th
SMU Cox Pitch Competition
TasteTest, a functional beverage subscription startup.
Read the case study →
Fellow
Forté Foundation
Forté Fellow, SMU Cox MBA.
CERTIFICATIONS
Certified ScrumMaster (CSM)
Scrum Alliance
Creating and Sustaining a Service Culture
Disney Institute
Leadership, Strategic Vision, Collaboration, Cultural Intelligence
SMU Business Leadership Center
Management By The Numbers
MBTN
Google Data Analytics
Coursera
UX Design
CareerFoundry
OUTSIDE WORK
A few things that keep me going.
I like my people
Macau with friends. Most good ideas start with good company.
I like to travel
Tokyo, Macau, and wherever the next ticket goes.
I like being on the water
Paddleboarding any chance I get.
I like to win
My team won the final competition in our Leadership in the Age of AI class with an AI strategy for Adobe.
LET’S TALK
Building for real people at scale?
I’m looking for an Associate Product Manager role on a team like yours. The fastest way to reach me is LinkedIn.
ABOUT
My title says marketing. My work has been product.
I’m the Marketing Team Lead at Learner Mobile, a mobile-first training platform for frontline teams in retail, auto services, hospitality, and health and wellness. Over three years I built the company’s first website, redesigned the software’s UX, designed training experiences for BSN Sports, Dillard’s, and Lifespace, and led the website relaunch from 5 pages to 46.
That work kept me close to the people who use the product: field reps, store managers, and the admins who train them. It taught me to start with someone’s real day, not the feature list.
Through my MBA from SMU Cox, I sharpened my strategic thinking to complement my marketing experience. Now I want to do this work with a product title: find the right problem, align the people around it, and ship the decision.
MY PATH
How I got to product.
Brand and design
Built Learner Mobile’s first website and brand foundations.
UX
Redesigned the software’s UX for learners and admins.
Enterprise onboarding
Designed training for BSN Sports, Dillard’s, and Lifespace.
MBA, SMU Cox
Strategy, entrepreneurship, and management. Forte Fellow.
Go-to-market
Led the 46-page relaunch and the growth strategy leadership adopted.
WHAT I’M LOOKING FOR
An APM role with a product strategy focus, on a team building for real people at scale.
I’m at my best in the messy early stage: sizing the market, talking to users, and turning what I learn into a roadmap people agree on.
Based in
Dallas, TX
Education
MBA, SMU Cox
Fellowship
Forte Fellow
Award
Brandon Hall Silver, 2025
Experience
B2B SaaS, design and GTM
RECOGNITION
Wins and credentials.
1st
SMU Cox War Game
Represented British Airways against five airline teams, judged by faculty and industry leaders.
Read the case study →
Winner
Leadership in the Age of AI
Final competition, with an AI strategy for Adobe.
Silver
Brandon Hall Group
Industry award for the Learner Mobile platform.
Read the case study →
3rd
PepsiCo Case Competition
Market expansion strategy for Doritos Dinamitas.
4th
SMU Cox Pitch Competition
TasteTest, a functional beverage subscription startup.
Read the case study →
Fellow
Forté Foundation
Forté Fellow, SMU Cox MBA.
CERTIFICATIONS
Certified ScrumMaster (CSM)
Scrum Alliance
Creating and Sustaining a Service Culture
Disney Institute
Leadership, Strategic Vision, Collaboration, Cultural Intelligence
SMU Business Leadership Center
Management By The Numbers
MBTN
Google Data Analytics
Coursera
UX Design
CareerFoundry
OUTSIDE WORK
A few things that keep me going.
I like my people
Macau with friends. Most good ideas start with good company.
I like to travel
Tokyo, Macau, and wherever the next ticket goes.
I like being on the water
Paddleboarding any chance I get.
I like to win
My team won the final competition in our Leadership in the Age of AI class with an AI strategy for Adobe.
LET’S TALK
Building for real people at scale?
I’m looking for an Associate Product Manager role on a team like yours. The fastest way to reach me is LinkedIn.